Norman provided insight to Nicole Pyle’s blog article, “How to Prepare as a Guest for a Podcast”:

  • Be an active listener.

While knowing your own story and having talking points planned in advance is essential, Norman Birnbach, an award-winning YA author and PR executive, says to “listen actively to the host or others on the podcast.”

He adds, “You don’t want to lose track of the conversation because you’re so busy thinking about the next point you want to make.” While this can happen in ordinary conversations, “you don’t want that to happen during an interview others will hear.”